At this point in our lives, we have allowed indifference to hijack our missions, goals, dreams, and health. Have you ever made the statement "I'll just," "I should have," or "just this once," you can also insert your favorite term or excuse here. All of these terms, along with other statements and justifications are indifference.
Indifference is a noun that means:
1. lack of interest or concern.
2. unimportance; little or no concern.
3. the quality or condition of being indifferent.
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
Indifference is an act or state that halts movement or progress. It is easy to be indifferent, and in our minds, it justifies our actions or inactions. This justification keeps you from making just one more sales call, studying your industry, or taking extra time to prepare for a client or potential client meeting.
To attend one more event, meeting or make one more call can be the difference between those that achieve and those that do not.
The late Jack Kerouac is noted for saying “If moderation is a fault, then indifference is a crime.”
Indifference is a crime, and we are justifying our way around it so that we can maintain our self-worth. We use indifference as a tool to give the reason why we could not win.
During my journey and moments of indifference, I developed three steps to deal with indifference when you notice it creeping in.
3 Steps for dealing with indifference.
1. Know What You Want - So often we step forward with no clear goal or objective. Have you ever heard a story of someone that achieved incredible feats starting out with nothing? These individuals did not have a choice and indifference was not an action they utilized.
2. No excuses - If you do not complete the task or goal be honest with yourself and study why. Whatever the reason, be OK with the answer and determine how you are going to show up better tomorrow.
3. Hold Yourself Accountable - Do not allow setbacks, roadblocks or struggles to stop action. If you end your day stating that you are going to make 15 sales calls tomorrow and never achieve them who are you hurting?
When I raced triathlon competitively, I was running with a gentleman who said that we could slow down because no one was behind us. I turned to him and stated I was not running to beat anyone else but only to achieve the goal I had placed in front of myself. I attribute a lack of indifference as the reason I achieved All-American that year.
Indifference is a funny thing because we all do it to some degree. Take the time to look inward and find out the cause and be OK with what you find. The only way to overcome our challenges is to work through them, not avoid them and beat ourselves up more than we already do.
Achievement and success is a mix of right timing, luck and feverless action towards what you want.
It's funny, the more action I take, the more timing and luck lean in my favor.